Full Shopify Store Development — DTC Brand

How we built it

Here's how we approached it. This was an end-to-end build for a growing DTC brand, so we owned the store from the theme outward. We built the storefront around custom sections rather than a stock theme, which let us tailor the product pages to the brand's catalogue — including advanced variant displays for products with more than the usual handful of options.

To make the store earn its keep we integrated Rebuy for on-site upsells and cross-sells and Klaviyo for email capture and flows, so merchandising and retention were wired in from launch rather than bolted on later. We also set up automated collection filtering and merchandising rules, so collections keep organising themselves as the catalogue grows instead of needing manual upkeep.

Client Review

“Karam and his team at Miracle Websoft are the absolute best when it comes to Shopify development. I had an incredible experience working with them. They listen very carefully to your requirements.”