Imagine the Shopify store is like a big store with many departments, and collections are like the different sections in the store where a person organizes products. Subcollections are like smaller sections within those big sections.
Here’s why subcollections are helpful:
- Easier Organization: Just like how a store might have sections for clothes, shoes, and accessories, subcollections help you organize your products into smaller groups. This makes it easier for you to manage and for customers to find what they’re looking for.
- Better Shopping Experience: Think of subcollections like signs in a store that help shoppers find what they want faster. When products are grouped into subcollections, customers can navigate your store more easily and quickly find the products they’re interested in.
- Promoting Products: Subcollections let you highlight certain products or themes. It’s like putting special items on display in a store window. This can catch customers’ attention and increase sales for those products.
- Reaching Different Customers: By creating subcollections, you can appeal to different types of shoppers. For example, if you sell clothes, you might have subcollections for men’s, women’s, and kids’ clothing. This helps you target specific groups of customers with products they’re interested in.
- Getting Found Online: When your store is well-organized with subcollections, it’s also easier for search engines like Google to understand what you sell. This can improve your store’s visibility online, making it more likely that people will find your products when they search for them.
In short, subcollections make your Shopify store easier to manage, improve the shopping experience for customers, help you highlight products, reach different types of shoppers, and even boost your store’s visibility online.
Following is the example of sub-collections in a Shopify store.